CH-UH Earns Three National Communications Awards

September 5, 2012
Cleveland Heights, OH

The Cleveland Heights-University Heights City School District was nationally recognized for excellence in communications by the National School Public Relations Association.  The District won three communications awards during NSPRA’s Annual Conference, which was held in Chicago this year.

CH-UH received an Award of Excellence for its print newsletter, and two Awards of Merit—one for the Early Childhood Program brochure, and one for its “Don’t Forget to Vote” video. Each entry is judged on the overall excellence of the entry, as well as its quality compared to other entries in the category.

Every year the school district produces quarterly print UPDATE newsletters that are mailed to all Cleveland Heights and University Heights residents. “Our UPDATE not only keeps our school families informed, but we’re able to get our message out to the whole community as well. We are honored to receive this high award,” Angee Shaker, Director of Communications and Community Engagement, said.


"The Early Childhood Program brochure is a terrific resource for families with children ages 3-5 who are looking for a top-notch preschool program,” Shaker said. “In addition to highlighting important program and enrollment information, it has an eye-catching design and great photos. The brochure was successful because Early Childhood Coordinator Beverly Metzger asked her parent advisory committee to help decide what information is most important about our preschool program and which photos best capture our nurturing and world class preschool programs.”

“Videos are a vital communication tool for us,” Shaker said. “A message brought to life has a greater impact—in this case, the importance of voting.  Student and parent leaders didn’t hesitate when asked to say a few words on camera to remind residents about the importance of voting. Special thanks to my amazing communications team:  Jackie Elfvin, Joy Henderson, and Gia Parker, as well as Jeff Glass, the interactive media teacher at Heights High, for working so hard and up against tight deadlines on all of our special projects throughout the year that revolve around clear, concise, and strategic communications.”

Awards recognize exemplary school public relations plans, marketing materials, web sites, videos, print newsletters, special purpose publications, photography, writing pieces, and e-newsletters. The competition is open to all education-related organizations across the country.


Joy Henderson, Angee Shaker, Gia Parker,
and Jackie Elfvin



 Beverly Metzger



 Jeff Glass